Link Exchange / google trick of the trade

When you exchange links with other companies the links should have content similar to yours. If the content is relevant to your site it can increase your rankings with google.

A great trick to see what links google see's you linking to is:

Go to google's home page, type in this: link:yourdomainname.com press enter. You will see the number of links that are linked to you and who they are. This gives you and idea of the links that google has indexed for your site. Not too many there? Keep working. Did you find pages of links to your site? Great keep up the good work.